Built a Business. Sold It.
Now I Do It For You.
Growth Focus was built by a commercial operator who has actually sat on the other side of the table. I built an asset management business in London, sold it, then spent years traveling the world teaching other founders how to do the same. This is that work, applied directly to your pipeline instead of taught from a stage.
The Short Version: Built, Sold, Taught, Now Doing.
I built an asset management business in London and sold it. That's where this actually comes from, not a course, not a theory. I have sat on the other side of the table and made the decisions you're making.
After the exit, I spent years traveling the world teaching other founders and operators how to do the same thing: extract more revenue from whatever they already had. IBM commissions me every year to coach their speakers and executives at their global TechXchange events. I have written two bestselling business books. Thousands of companies across dozens of countries have heard these principles from a stage.
Growth Focus is the next step in that same line of work. Instead of teaching it, I'm doing it directly, inside your business, on your pipeline. Revenue is everything. Not leads. Not activity. Not pipeline theory. Actual money in the bank. That has been the through-line since London, and it's the only thing I measure now.
"Every lead that goes unanswered is revenue walking out the door. That's not a technology problem. It's a commercial one, and it's fixable."
Gary Lafferty, Founder, Growth FocusGrowth Focus is not an agency. I do not sell leads. I come in as a revenue partner, a peer to founders, CEOs, and sales leaders running $2M to $50M businesses, and I work alongside you to extract as much revenue as possible from what you already have. No fluff. No complexity. No money left on the table.
What I Stand For
I am not here to sell you a service. I am here to be the revenue partner your business has been missing.
To come in as a peer to founders and extract the maximum revenue from every business I work with, on a structure that costs nothing upfront and puts money back in the business before it puts money in mine.
Why I Bet Everything on This Approach
I built and sold a business before any of this. Then I spent years watching other businesses leave revenue behind, not because they lacked ambition, because they lacked someone going back for the money that was already theirs. Every lead that goes unanswered and every deal that goes quiet is revenue walking out the door.
Everything I had spent three decades teaching on stages was always about capturing revenue that already existed. This is that same principle, just applied directly to a business's pipeline instead of taught from a stage.
Most businesses are sitting on missed revenue
Dead leads, slow follow-up, no one going back for stalled deals. The money is already there, it just needs someone to go get it.
This levels the playing field for smaller teams
A lean sales team can now respond and follow up like a much bigger one. Speed and consistent follow-through, without adding headcount.
The return is not debatable
First reactivation batch: over $200,000 in pipeline recovered from a database that had been written off. The results made the decision easy.
Built for businesses serious about growth
Built for founders, CEOs, and sales leaders running $2M to $50M businesses who are done leaving money on the table.
You Have Money Sitting
In Your Database
Come have a coffee with me. We will look at what is already sitting in your pipeline, what it is worth, and whether it is worth going after. No pitch, just a straight look at the numbers.